AUDIO: The New Grey – “Take Me Back”
Milwaukee’s genre-defying outfit The New Grey is back with “Take Me Back,” a fresh single that dropped May 1st and continues the band’s impressive run of releases.
Fronted by Jonny Franchino alongside Mike Hartl and Luis Santana, The New Grey has carved out a distinctive lane in Milwaukee’s music scene by seamlessly blending hip hop, R&B, and indie rock into something that refuses to sit still. On “Take Me Back,” the band leans into their more introspective side. Clocking in at just under four minutes, the track rides on a mellow 79 BPM groove with a high danceability factor that belies its bittersweet emotional core.
The production here is notably stripped-back compared to the high-energy punch of recent singles like “Superhuman” and “Orange County.” Instead, the band opts for warm acoustics balanced against their signature melodic sensibilities. It’s a vibe that suggests looking backward while still moving forward—fitting, given the title.
Since emerging from the Summerfest Emerging Artists Series back in 2019, The New Grey has steadily built a catalog that defies easy categorization. EPs like “Blender” and their self-titled debut established the template, but it’s in these standalone singles where the band continues to refine and expand their sound.
“Take Me Back” is another reminder that Milwaukee’s indie scene keeps producing acts worth paying attention to. Stream it now and see where The New Grey takes you next.
