VIDEO: Paper Holland – “What To Wear”

Paper Holland are back, and they’re facing the conundrum that most Wisconsinites go through on the playful “What To Wear.” The song is about, well, not knowing what clothing is right for any situation, and while that might be a sign of a larger issue, the subject matter lends itself well to the simplistic, yet effective melodies that shine on the new single. The video from Joe Ludwig channels inspiration from circa 60’s pop groups, with Joe Tomcheck and Andy Kosanke running around Milwaukee parks with sped up footage while performing the song. Paper Holland are back in business and determined to put out more music soon, so be prepared for a fun rest of the year with “What To Wear” below:

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