Rapper Lotta Pay drops “No Effort,” a new track that showcases his rise in the game. He keeps elevating, focused on making moves to get to the next level, and his confident delivery matches his message. The video by PhatPhat Productions takes us to Miami, where he’s throwing cash and living good without trying. “No Effort” runs just over two minutes, with Lotta Pay’s effortless flow riding the production from start to finish. Check out the video here: